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Will Google buy Salesforce?

Will Google buy Salesforce?

Over the last month there has been some serious speculation that Google will attempt to pull off a behemoth of a deal and acquire Salesforce. Kicked off by the RBC Capital Markets prediction that Salesforce could be purchased for around $250B, and backed up with the Google’s Cloud services not so private announcement last year that they are aiming to become at least the #2 Cloud by 2023. What better way to jump start that than by acquiring Salesforce?

A number of online sites and pundits have pointed out that while this acquisition would certainly jump Google into the #2 spot, comparing Google Cloud and Amazon Web Services (AWS) to Salesforce, isn’t exactly apples to apples. AWS, the leading cloud services provider, enables developers and businesses to build their own services and applications, while Salesforce, is a CRM solution that provides solutions, based on their own proven infrastructure.

What that all means for the potential acquisition is that Google might have more to consider than just Salesforce’s cloud ranking. The synergies that could be realized by having Google and Salesforce under one roof could be very powerful, but at the same time, Google would need to be careful to preserve what makes Salesforce so powerful, namely, it’s passionate focus on building the world’s best CRM.

 

-Ryan and the CloudMyBiz Team

 


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Supercharging Philanthropy – Salesforce Acquires roundCorner

Supercharging Philanthropy – Salesforce Acquires roundCorner

roundcorner is now part of salesforce.org

Salesforce is just continuing to grow and grow. Officially announced last month, Salesforce broke the news that it will be acquiring roundCorner, an enterprise CRM platform for non-profits and other impact sectors.

The acquisition is sure to bolster the Salesforce Non-Profit cloud and breathe new life and functionality to those businesses already on board.

roundCorner itself holds the title of being the first Salesforce.org Platinum App Partner for the nonprofit market in North America. Unsurprisingly, roundCorner is also a participant in the Slaesforce 1% pledge, where companies pledge to donate 1% of either their time, equity, product or profit to philanthropy.

roundCorner themselves specialize in offering solutions for enterprise nonprofits, higher education and foundations. According to the roundCorner website, more than 200 nonprofits and foundations use its products, including Girl Scouts, City Year, American Red Cross, Skoll Foundation and ASPCA.  

 

The hope for both Salesforce and roundCorner with this deal is to create a more unified and streamlined system for non-profits, helping them to have better systems for fundraising and hopefully be able to make more significant impacts in their respective communities. It’s always nice to think of companies doing good in the world, and enabling others to make things just a little bit better for everyone. This is one of those deals, that yes, while significant financially for both businesses, could also be a huge benefit for all of the non-profits out there who need or are currently using a cloud CRM to handle their business. By combining the robust power of Salesforce with the specific tools of roundCorner, non-profits and philanthropy groups might just be able to do more good in the world, faster, and smarter, than they were able to before.

At this point, it is safe to say that Salesforce is no longer just a simple CRM that enables sales teams. It is more of a world-class business platform, that provides the foundation for any company, in any industry, to build their unique business.

 

-Ryan and the CloudMyBiz Team