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App of the Week, Blog

App of the Week – Simplify marketing with the Campaign Segmentation Wizard for Salesforce

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Marketing is mission critical to any business, and Salesforce is a powerful tool for supercharging your marketing efforts. But if you need to randomly segment your campaigns for any reason, such as for A-B testing, it can be time-consuming and a bit tricky. Wouldn’t it be nice if you could segment a campaign in just a few clicks and get on with your day? Well, you should check out the Campaign Segmentation Wizard for Salesforce!

Easily break down Campaigns for A-B testing or using the Salesforce.com Mass Email wizards. Create segments of whatever size works for you and randomly assign campaign members to those segments, all of them rolling up using standard Campaign Hierarchy.

This free, unmanaged package is provided by Salesforce Labs, and it’s pretty cool! Watch the video below and check it out today!

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